Experts-Recommended 5 Tips to Increase Sales From Your Ecommerce Portal

John Mathew
4 min readApr 26, 2021

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Today, the online world is our meeting point with the world outside. Once you have an e-commerce portal and eCommerce development services, you have to make sure that it does usher in adequate sales, and also binds strong relations and loyalty among the consumers. This will surely be able to help a customer to return back to your eCommerce website to make a purchase.

So, that’s exactly, what we intend to discuss here! How would you increase the sales from your eCommerce website? Here are some tips to increase sales from an eCommerce portal. This subject may have been explained by many experts for years, but proven results are hard to find! This is where we are different!

Understand that:

1. You are here on this page because you might have tried a couple of methods and failed. You might have also landed on this page, with a mindset to learn and review more, which is the best attitude to gain success in life.

2. Every eCommerce solution will have its share of dips and hikes, similar to a normal physical store. Be ready for it! The more you study the techniques or tips to extend sales from eCommerce website, the more chances you get to excel it to fulfillment.

3. Next, nothing remains constant. You will be updated by the latest trends on this page. A bit like people, marketing trends of an internet site, are always changing.

So, let’s now learn the 5 top tips to increase sales from an eCommerce portal:

The trustworthy impression!

Cybersecurity has been an ongoing problem for years! People are always intimidated by the safety and trustworthiness of a website. Especially, when it involves an eCommerce website, this doubt level rises to soar levels. So, make sure that you earn the trust of your buyers or sellers with your eCommerce development services.

In order to achieve this, display icons that prove that the portal is secure to use. Simple, conventional icons, some quality badges, some certificates or maybe reviews by other companies and other people need to be shown. When your website is related to big companies and great people the trust factor comes in naturally. But make sure that you are not overdoing it to a level, that the audience becomes doubtful of your eCommerce development services.

Customer responses matter

In the past, a website only had a testimonial page showcasing all the great reviews or experiences that they had with their clients. Now you need to think of something that is different and out of the box in your website development. For instance, from the traditional text reviews, it might be great if you’ve got a little video of the customer experience. It could be anything about the packing, about the service, the workers, the payment, the standard of delivery, etc. No more convincing talk from the owner of the eCommerce solution is needed when real people are seen!

Next, you could have a customer and also invite some experts to review your website. Now, if you’re a shoe dealer, you can ask designers and actors to check and review. If they did a trendy 10 seconds ramp walk with your shoes, wouldn’t that be great for your sales? If you’ve got a business travel booking portal, then a sports coach, or maybe an international YouTuber who travels regularly, could jot in their thoughts through an excellent video!

Polish the website for your target customers

When you have an ecommerce solution, you will surely know for whom your products or services are outlined and who is your target audience. So, for a successful online store, arrange the website in such a way that your targeted customers can quickly detect what they like. You can encourage more customers to return back and visit your website more often if the portal is more user-friendly. The sales of a website can be improved by this.

Position items in a manner that they could be seen quickly, and also accessed without hassles, as this may help to achieve a far better conversion rate for your eCommerce development services. Also, choose the color combinations and the size of the icons in a way that it’s comfortable to the eyes. If you’ve got an older age crowd accessing this portal, consider options that will help them use the website better.

Product descriptions bring in additional sales

Since people don’t get the special touch which is similar to that of a physical store, they might have a thousand queries popping in their minds. This must be answered within the easiest method possible. For this, make sure that all of your products are described properly with short content and proper images which will help them compare various products and choose the one that matches their needs.

People have to see to believe and make sales successfully. So, fulfill their right to knowledge.

Your description box should be small, but clear. It should contain the features, size, color, capacity, benefits, and even price details it. Your eCommerce solutions should help you conduct your business in the easiest method possible. Confirm that descriptions are attractive and noticeable to the bare eye.

Sharing is the secret of successful business

An eCommerce website may have a lot of advantages when compared to a physical store. You can achieve a cost-free advertisement from your customers, which means honest word of mouth. While a physical store achieves the same by issuing ads, brochures, and pamphlets, this could be easily achieved on a website using a share button. Make sure to add such features to your eCommerce development services.

With numerous social bookmarking sites, social media platforms like Facebook, Twitter, WhatsApp, Hike, Telegram; it is now easy for people to share virtually a product that they liked. This will help your business to boost your social media marketing. It also helps you gain a far better audience reach and thereby increase the sales of your website.

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